Digital transformation

We use the Business Model Canvas to describe, discuss, and generate ideas about how your organisation creates, delivers, and captures value. This is a flexible and powerful tool to engage teams in changing the status quo.

Aligning your value map with your customer’s profile will help you build insights into your value proposition. We use Strategyzer Canvas to review your offer and customer segments.

We design your customer journey to create the sales pipeline workflow adapted to your business and customer decision process.

Design the process of overseeing and guiding potential customers through the various sales process stages, from initial contact to closing the deal and beyond. It involves strategies and techniques to efficiently and effectively move prospects through each sales pipeline stage. 

Customer service design involves creating intentional and customer-centric experiences across all customer and company touchpoints. It goes beyond resolving issues or answering questions; it encompasses a customer's entire journey when interacting with a brand's support or service channels.

We build relentlessly a strategic alignment and coordination of various communication channels and touchpoints to provide customers with a seamless and consistent experience. We integrate channels such as in-store interactions, online platforms, mobile apps, social media, email, phone support, and more to meet customers wherever they are and provide them with the information, support, and services they need in a unified manner.

We integrate Zoho and Google tools to improve the quality and quantity of your website's traffic from search engines. We aim to improve a website's position in search engine results pages (SERPs), thus increasing the organic traffic the site receives. This can lead to more leads and sales.

Our teams manage, create, and maintain a company's social media presence. We engage with followers, monitor and respond to customer feedback, and analyse data to improve social media strategies. Effective social network management can help build your brand, increase online visibility, and connect with customers. 

We help you develop a marketing strategy and optimize your Google Ads and other advertising platforms to achieve better results and a higher return on investment (ROI). By continuously testing and refining your campaigns, we can improve their performance and maximise your advertising budget.

Building internal team capacity is a compelling case. Our approach includes sharing knowledge, skills, and expertise with the customer’s teams. This helps organisations retain valuable knowledge and skills, improve productivity and efficiency, and foster innovation. We often include on-the-job training, mentoring and knowledge-sharing sessions.

Good design is effective, efficient, and aesthetically pleasing. It meets the user's needs and goals while also being visually appealing and easy to use. Our designer builds brands, design elements, colour, and typography to communicate their message effectively. We believe in clarity, simplicity, functionality, consistency and aesthetics.

We develop video content for websites, promotions and presentations. These can include product demos, explainer videos, customer testimonials, and promotional videos. Video content can effectively engage and communicate with an audience, as it allows businesses to convey complex information clearly and concisely. It can also be an effective way to build brand awareness and connect with customers more personally.

The content design aims to create engaging, informative, and compelling content that achieves the business's marketing goals. This involves understanding the needs and preferences of the target audience and creating content that meets those needs in a way that is clear, concise, and easy to consume. We plan, build, and manage content for our clients aligned with the marketing strategy and optimises for SEO.

Overall, the goal of web design is to create a website that is visually appealing, easy to use, and effective at communicating the business's message and meeting its marketing goals. We

Create, implement, and maintain websites integrated with CRM and Search Engine Optimization. A website should be permanently evolving and easy to maintain, so we always prefer simple-to-use tools. 

We drive a factual marketing strategy by clearly defining your target audiences and their expectations. Then, we deploy a consistent approach across multiple media and channels, such as advertising, content marketing, social media marketing, email marketing, and search engine optimisation (SEO). The tactics will depend on the business's goals, target audience, and budget.

Approaching strategy can be intimidating for small companies. We provide research and team workshops to establish a clear direction, considering the company's competitive landscape, market trends, and customer needs. Even more important, we set up practical deployment steps and revise regularly to assert focus.

A business plan, budget, and budget control are essential for managing a company's financial performance and achieving its goals. A well-crafted business plan provides a clear direction for the company, while a budget helps to allocate resources effectively and monitor financial performance. Budget control helps ensure the company stays on track financially and takes corrective action when necessary. By using these tools effectively, companies can improve their financial performance, make informed decisions, and achieve long-term success.

Based on Zoho Analytics, we deliver business insights, identify trends and opportunities, and make data-driven decisions. We integrate Zoho platforms and other tools, including business spreadsheets, to provide a 360º business vision and decision-based dashboards.